Martha Brown Menard
17 posts
Dr. Martha Brown Menard is the Behavioral Scientist and Director of Financial Coaching for Questis. She is a research scientist, financial wellness coach, and member of the Association for Financial Counseling and Planning Education. She is passionate about democratizing personalized financial guidance through scalable and configurable technology.
‘Trapped and Strapped’—Why Employees Need Financial Wellness Technology
As retirement plan advisory firms move toward incorporating data and technology to scale the management of plan participants,…
September 20, 2019
Generational ‘Differences’ Are More of the Same
Gen Z (born after 1995), the first generation to grow up as true digital natives, is now entering…
August 21, 2019
Is Financial Stress the New Smoking?
Having less stress in our lives generally has a positive impact on health, but what about reducing financial…
July 16, 2019
Is it Time to Retire Retirement?
Retirement trends are changing. People are no longer expected to spend their days playing golf and bridge (unless…
June 17, 2019
Gen Z is Coming: What 401k Advisors Need to Know
When they’re not typing ‘uwu’ into a text message, Gen Zers are busy learning from their elders’ financial…
May 20, 2019
How Student Loans Hurt Retirement Security
April is Financial Literacy Month, and as usual, we can again expect a slew of articles chastising Americans…
April 16, 2019
401(k) Advisors are Late to Digital Transformation
While many businesses are talking about digital transformation, relatively few have actually implemented it. According to a recent…
April 12, 2019
How 401k Advisors Fight Financial Abuse
Last year’s passage of the Senior Safe Act sparked a number of industry articles shining the spotlight on…
March 18, 2019
Americans Don’t Expect Finances to Improve This Year, Blame Washington
Most of us expect our finances to improve over time, as we advance in our careers and our…
February 18, 2019
401k Financial Wellness Hindered by Ongoing Debt Debacle
We’ve heard a lot about the shrinking middle class. Despite an economy with the highest level of corporate…
December 19, 2018