401GO Names CGO

401GO has appointed Stan Smith as chief growth officer (CGO).

Smith’s 26-year career includes leadership positions at Fidelity Investments, SaveDaily, and DriveWealth. As CGO, Smith will work to meet 401GO’s market share growth projections while helping the company extend frictionless retirement planning to its several thousand clients and partners.

“This nation is facing a true retirement crisis. 401GO has the opportunity to provide working Americans with the tools they need to shore up their financial futures. That’s a mission I am passionate about and so I view this opportunity as much more than just a job,” says Smith. “I feel like all my past professional experiences have prepared me for exactly this challenge.”

In addition to leading a sales team, Smith will help 401GO diversify its revenue streams through the development of additional products tailored to several underserved markets.

“We added Stan to our executive team knowing he has the very specific skillset needed to take 401GO to the next level, working shoulder to shoulder with our Chief Revenue Officer Ted Haase,” says CEO and co-founder Daniel Beck. “Stan is known for his ability to foster a culture of action, inspiration, and motivation, and we’ve already seen clear signs of his influence on this organization.”

Smith’s professional certifications include AIF, CHSA and C(k)P. He earned his master’s degree at the University of Leicester School of Business. Smith lives in southern California with his wife and two daughters.