Empower Hits $2.5B in ISA Sales, Strongpoint Partners with UBP
Empower Zero-Fee ISA Reaches $2.5B in Sales
Empower on Thursday announced that its Empower S&P 500 Index Separate Account has surpassed $2.5 billion in cumulative sales since its launch earlier this year, and is on track to achieve $5 billion in total sales by year-end 2025.
“Reaching $2.5 billion in sales in under three months demonstrates the trust retirement investors place in Empower’s commitment to provide affordable, accessible retirement solutions,” said Empower President & CEO Edmund F. Murphy. “We are proud to help more Americans to take control of their financial futures with products designed specifically for long-term retirement success.”
Empower Executive Vice President and Head of Empower Investments Jonathan Kreider, CFA, added, “The Empower S&P 500 Index Separate Account has resonated with a broad spectrum of advisors and plan sponsors thanks to its simplicity, transparency, and cost-effectiveness. We remain dedicated to expanding access to retirement products that help drive improved retirement savings.”
The fund is available to all investors saving for retirement through defined contribution (DC) plans, including 401(k), 401(a), 457(b), and defined benefit plans as well as other qualified retirement accounts. This fund seeks investment results that track the total return of the common stocks that comprise the Standard & Poor’s (S&P) 500 Index and is sub-advised by BlackRock.
Empower recognizes the widespread uptake of S&P 500 Index funds within the DC space — as well as the complementary nature of this offering opposite the full Empower Institutional Separate Account Platform, which represents over 100 strategies and more than $85 billion in assets under management (AUM) as of June 30, 2025.
