You will be assimilated; resistance is futile.
Two companies have teamed to offer a financial wellness Borg of sorts, a hybrid digital/human service “that supports users as they manage the twists and turns of their financial life journeys.”
MetLife joined forces with Ernst & Young to drive the creation and delivery of PlanSmart Financial Wellness, slated to launch in spring 20178.
It will focus on behavioral change, “giving employees the tools, guidance and support they need to improve their financial wellbeing.”
The offering builds on MetLife’s PlanSmart workplace financial education program.
“Employees are stressed about their finances—MetLife research has found just over a third (38 percent) feel in control of their finances, compared to 44 percent in 2015—and they are looking to their employer for help,” James Reid, executive vice president of MetLife, said in a statement. “The combination of MetLife’s understanding of employee needs and EY’s leading employee financial wellness services uniquely positions us to give employers the robust program they need to help empower employees to take action.”
PlanSmart Financial Wellness will bring together MetLife’s experience in delivering workplace benefit solutions and financial education with EY’s high-tech approach to offering financial education and counseling.
The result will be a “customized, goal-oriented approach to financial wellness that will meet employees where they are, offering the tools via channels they prefer.”
It will include online and phone support, both offered by EY.
“PlanSmart Financial Wellness will be an exciting new change in our ability to service and engage employees with varying levels of comfort with financial concepts and new digital technologies,” added Lynn Pettus, national director of employee financial services with Ernst & Young.