Blue Ridge Appoints ESOP Communication Service VP

Blue Ridge Associates, a provider of ESOP and retirement plan administration and compliance services, has named Lindsay Shafer as vice president of ESOP Communication Services.

In this senior leadership role, Shafer will lead the development and execution of strategic communication initiatives designed to support and elevate the employee ownership experience for Blue Ridge clients.

Shafer will also serve as a trusted advisor to clients, helping them align their ESOP communication strategies with broader business goals and corporate culture. Her work will include delivering educational presentations, facilitating employee ownership events, mentoring internal team members, and contributing to marketing and business development initiatives.

With more than 20 years of experience as a facilitator, trainer, and project manager, Shafer has partnered with employee-owned companies, nonprofits, government agencies, and educational institutions. Her background includes specialized expertise in ESOP communication and education, leadership development, inclusion and belonging, and strategic planning. Prior to joining Blue Ridge, she worked with an organization development consulting firm, where she helped clients enhance culture, strengthen leadership, and deepen employee ownership practices.

“Lindsay’s combination of experience, creativity, and passion for employee ownership makes her an outstanding addition to our leadership team,” said Mark Agustin. “Her expertise in communication and culture will help our clients unlock the full potential of employee ownership and build stronger, more engaged workplaces. We are excited to welcome her energy and talent to our organization.”

Shafer holds both a bachelor’s degree and a master’s degree from the University of Pennsylvania.

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