Any executive, manager, and owner knows how difficult it is to get disparate worker personalities, who usually have little in common, on the same page and working toward the same goal.
Many would never hang together outside the office but convincing them to do just that in pursuit of the company’s success—while considering their own differing wants, needs, and objectives—can prove …challenging.
LIMRA Secure Retirement Institute (SRI) has identified four core employee segments to help shed some light.
The latest LIMRA Unplugged Lite episode discusses the individual characteristics of each worker segment and how employers can better design their benefits programs to support and engage them.
“While it is common to look at workers by generation or gender, LIMRA Secure Retirement Institute (SRI) took a different approach and identified four distinct worker personalities, based on how their workplace perceptions influence their experiences and mindsets,” the organization explains.
Importantly, these segments “offer a unique view of the workforce that is specifically relevant to their relationships with their employers, their financial priorities and concerns, and how workplace benefits—particularly offering a retirement program—can attract and retain talent.”
Overall, the study found these personalities transcended age, gender, and income:
Satisfied (and happy)
Representing 28% of workers, they are enthusiastic, passionate, positive and proud.
Settled (it’s just a job)
Nearly a third (29%) are settled workers. They are less satisfied with their employers and their benefits but are not actively looking to make a change.
Resigned (but probably sticking it out)
One in five are resigned workers—more likely to be dissatisfied with their own jobs and role in the workplace but largely neutral about their employers.
Restless (seeking opportunity elsewhere)
Nearly a quarter (24%) are restless workers. These highly-competent workers are actively seeking other opportunities and are not deeply engaged or invested in their current careers.
With more than 20 years serving financial markets, John Sullivan is the former editor-in-chief of Investment Advisor magazine and retirement editor of ThinkAdvisor.com. Sullivan is also the former editor of Boomer Market Advisor and Bank Advisor magazines, and has a background in the insurance and investment industries in addition to his journalism roots.
