MaxHSA Collabs with Avidia Health
MaxHSA, a gamified health savings account (HSA) engagement platform developed by Benegames, Inc., has announced a strategic partnership with Avidia Health, an HSA administrator, to make MaxHSA’s savings solution available to Avidia accountholders nationwide.
“We’re thrilled to partner with Avidia, one of the most respected names in HSA banking,” said Sanders McConnell, co-founder of MaxHSA. “Avidia’s commitment to empowering consumers aligns perfectly with MaxHSA’s mission to help people make the most of their health savings accounts. Together, we’re making it easier than ever for accountholders to contribute to and manage their HSAs in unique ways, several of which are a part of their everyday life.”
MaxHSA offers a reward-based program that incentivizes users to increase their HSA contributions. Members can make contributions through Roundups, Cashback Rewards, and Referral Rewards, all designed to fund their HSA. The platform also provides educational resources, personalized goal tracking, and expert guidance to make HSAs more approachable and beneficial.
“At Avidia, we’re always looking for new ways to bring value and innovation to our HSA owners,” said Mary Brown, VP and HSA Operations manager. “Partnering with MaxHSA allows us to offer a unique experience that helps accountholders better engage with their HSAs while maximizing their financial potential.”
By blending behavioral economics, gamification, and real-world incentives, MaxHSA aims to help Avidia HSA owners treat their account as both a healthcare and retirement investment tool.
Avidia’s HSA owners can learn more or sign up for MaxHSA by visiting maxhsa.com/avidiahealth. Individuals or organizations interested in partnering with MaxHSA can visit maxhsa.com for more information or to connect with the partnership team.
Amanda Umpierrez is the Managing Editor of 401(k) Specialist magazine. She is a financial services reporter with nearly a decade of experience and a passion for telling stories and reporting news. She is originally from Queens, New York, but now resides in Denver, Colorado.