Past Year ‘Transformational’ at Strongpoint Partners

Chicago-based retirement services platform touts growth in 2024 “Year in Review”
Strongpoint Partners transformation
Image credit: © Photoking | Dreamstime.com

Strongpoint Partners is touting a string of transformational accomplishments over the past year, including seven new partners, more than 250 new employees, and its inaugural inclusion on the Inc. 5000 list of America’s Fastest Growing Private Companies.

The Chicago-based tech-enabled retirement services platform serves small- to mid-sized businesses with integrated retirement third-party administration, recordkeeping, payroll, and HR solutions. Today the company released its 2024 Year in Review, highlighting a year of unprecedented growth, national product expansions, client service, and a commitment to employee engagement and development. In collaboration with leaders across its business, Strongpoint now supports more than 13,000 unique clients across the U.S. with offices from Hawaii to Connecticut.

Among the 2024 accomplishments:

• Added seven new partners, growing from six brands to 13.

• Completed three new ACT (Administration Client Transition) book conversions, providing a seamless retirement option to TPA owners looking to exit.

• Onboarded more than 1,000 new customers, including cash-balance plans, ESOPs, payroll, and custom-designed 401(k) plans for businesses of every size.

“I’m incredibly proud of what our organization accomplished in 2024. It’s hard to describe what it takes to go from 131 employees on January 1st to almost 400 employees on December 31st without sacrificing an ounce of our commitment to our employees and clients,” said Danny Hest, CEO of Strongpoint Partners. “Our team not only did it, they managed to make meaningful improvements all across the business as they did it. Today, all of our team members are now part of the infrastructure that will allow us to reach new heights in 2025.”

Increased investment in the national infrastructure included the promotion of Michael Heflin to the role of Chief Operating Officer and Anh Nguyen to the role of Chief Transformation Officer, and adding Lauren Lillis as Director of Marketing.

The company also said it is focused on guiding its clients on preparedness for new SECURE 2.0 provisions and adapting to changing regulatory demands.

“When we joined Strongpoint Partners back in 2022, Strongpoint was really just starting to move from concept to action,” said Nick Jocelyn, President of Jocelyn Pension Consulting, “but today, it’s evolved to be so much more than we ever envisioned. We knew we wanted to be part of building a phenomenal retirement plan provider. What we didn’t anticipate was all of the infrastructure that would be built to accomplish that, from new manager training and leadership development for our executives, to collaborative working groups solving critical problems and a sales ecosystem that can solve problems for any client regardless of location, business type or specific need.”

Jocelyn added that all of these things have exceeded expectations.

“And as we continue to welcome incredible new partners like Karel-Gordon, Actuaries Unlimited, Pension Consultants, and Cash Balance Actuaries, we all see that there’s still so much opportunity in front of us,” Jocelyn said. “We joined Strongpoint because we believed in the opportunity to be a part of something special and it’s been exactly that.”

Looking ahead, Strongpoint Partners said it sees more transformational growth in 2025 with several new partners already scheduled to join, an expanded set of investments in technology, data, sales, and marketing, and expanded management and leadership development programs.

In addition to the aforementioned new partners, Strongpoint also includes HowardSimon, Jocelyn Pension Consulting, Retirement Strategies Group, Retirement Planners and Administrators, Pension Financial Services, Pollard & Associates, Carlson Quinn, SI GROUP, Retirement Planning Consulting Group.

SEE ALSO:

• Strongpoint Expands to West Coast With AUI Partnership
• Vanguard, Raymond James Top New J.D. Power Rankings for Investor Satisfaction
• Capitalize, Human Interest Make ‘Most Innovative Companies’ List

Brian Anderson Editor
Editor-in-Chief at  | banderson@401kspecialist.com |  + posts

Veteran financial services industry journalist Brian Anderson joined 401(k) Specialist as Managing Editor in January 2019. He has led editorial content for a variety of well-known properties including Insurance Forums, Life Insurance Selling, National Underwriter Life & Health, and Senior Market Advisor. He has always maintained a focus on providing readers with timely, useful information intended to help them build their business.

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