Browsing Tag
ShoeFitts Marketing
3 posts
Live From Tampa! A New Way to Differentiate Advisors: NAPA 401(k) Summit
'Imagine having your own television channel, radio show, and podcast'
Don’t Forget to Focus on the ‘Why’: Sheri Fitts
Emotional appeals matter, but how do 401k advisors genuinely connect? The marketing maven explains.
401(k) Marketing: Why Advisors Continue to Fail
Sheri Fitts is blunt about the mistakes 401(k) financial advisors make, and like most marketing mavens, she says…