Tesla Tops Apple as Most-Searched Stock of 2021

Electric vehicle maker elicits more than twice as many global stock-specific Google searches as second-place Apple according to new research
Tesla stock search
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When it comes to which stocks are being searched for the most by consumers so far in 2021, Tesla tops the list according to new research from global software company Bacancy Technology.

The research revealed that electric vehicle maker Tesla outranks Apple and globally receives the highest number of Google searches per month on average in 2021 with 13 million.

Tesla is expected to publish its Q3 2021 results after the markets close today, but has already provided delivery figures for the quarter, announcing it sold a record 241,300 vehicles (an increase of 20% and a year-over-year increase of almost 73%). Tesla stock (NASDAQ: TSLA) was trading at $866.55 today.

In terms of global Google stock searches, Apple ranks a distant second to Tesla, receiving 5,900,000 searches per month. Amazon ranked third with 3,100,000 Google searches per month.

The study analyzed the top 30 stocks that people are investing in the most globally in 2021. Analytical data was then used to narrow it down to the 10 most-searched-for stocks based on Google search volumes.

BioNTech SE, a German biotechnology company that focuses on treatments of diseases, ranked fourth receiving 2,990,000 Google searches. In fifth place was Moderna at 1,700,000 Google searches. Microsoft ranks sixth at 1,100,000 Google searches, ahead of MicroStrategy Incorporated in seventh with 830,000 searches per month.

Facebook was eighth with 777,000 Google searches per month and then there’s a significant dropoff to Visa Inc at ninth with 239,000 Google searches. Finally in 10th place is Coca Cola with 231,000 Google searches per month.

Bacancy Technology said in a statement that the proliferation of investment apps has created a rise in the public interest into trading stocks.

How do these rankings compare to what retirement plan participants utilizing self-directed brokerage accounts (SDBAs) are holding?

Schwab’s most recent SDBA Indicators Report, an industry-leading benchmark on retirement plan participant investment activity within these accounts, reveals Apple was the top overall equity holding, comprising 10.26% of the equity allocation of portfolios. The other equity holdings in the top five include Tesla (6.28%), Amazon (5.03%), Microsoft (2.72%) and NVIDIA (1.84%).

The largest equity sector holding in SDBAs was Information Technology at 29%.

SEE ALSO:

• Tesla Bets Big on Bitcoin, Starves its 401k Plan

• A Bursting Bubble’s Effect on the 401k

Brian Anderson Editor
Editor-in-Chief at  | banderson@401kspecialist.com | + posts

Veteran financial services industry journalist Brian Anderson joined 401(k) Specialist as Managing Editor in January 2019. He has led editorial content for a variety of well-known properties including Insurance Forums, Life Insurance Selling, National Underwriter Life & Health, and Senior Market Advisor. He has always maintained a focus on providing readers with timely, useful information intended to help them build their business.

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