RFG Advisory Adds Seasoned Executives to Board of Directors

RFG Advisory has named Mark Gilbert, co-founder and CEO of Zocks Communications, and Jim Patrick, a financial services executive, to its board of directors.

The firm also announced a strategic investment in Zocks, an AI-driven workflow automation and business intelligence platform for financial advisors. RFG participated in Zocks’ Series B round, co-led by Lightspeed Venture Partners and QED Investors, alongside other new and existing investors.

“RFG is not interested in building a collection of tools. We are laser-focused on building the operating system for the modern independent Advisor,” said Shannon Spotswood, CEO of RFG Advisory. “The future of this industry belongs to firms that can unify data, intelligence and execution into a single intuitive experience that elevates how Advisors operate. We’re building something that’s designed to help Advisors move faster, serve clients more effectively and be well positioned for generations to come.”

As co-founder and CEO of Zocks, Gilbert has experience building high-growth enterprise software platforms and designing products across communications, CRM and developer ecosystems. His perspective is said to guide RFG’s innovation as it embeds AI more deeply into the advisor experience.

Patrick, a former Envestnet executive, has experience in investment management and financial services. In joining RFG’s board of directors, he will support the expansion of RFG’s Bluemonte platform and the firm’s “ability to deliver institutional-quality investment solutions within a more connected platform.”