It still (still!) needs to be said—Millennials and Baby Boomers send and receive information differently. Think it might matter in retirement enrollment and education sessions? Anthony Tomasula with PPS Retirement Advisors says yes, and explains why.
Below are the topics discussed in this video:
- Understanding Generational Differences: Recognizing the different communication preferences and learning styles of various generational demographics, such as Millennials and Baby Boomers.
- Customized Education Programs: Tailoring 401(k) education to these demographics can significantly improve engagement and participation.
- Virtual Education Impact: Virtual meetings provide greater flexibility and convenience for participants.
- Focus on Relevant Topics: Effective 401(k) education should cover topics that resonate with employees, such as balancing immediate financial needs with retirement savings, understanding investment options, and managing debt.
Watch the attached video for more information.
